Leveraging MEDICA 2023, Showcasing the Brilliance of WEGO Medical
On November 16, 2023, one of the world’s largest medical equipment exhibitions, MEDICA in Germany, successfully concluded in Dusseldorf. WEGO Medical, alongside over 4,500 exhibitors from more than 60 countries and regions, as well as a global audience numbering in the tens of thousands, gathered at this exhibition to collectively showcase Chinese-made intelligent healthcare to the world.
MEDICA in Germany is the world’s largest exhibition for hospitals and medical equipment, serving as an international event that integrates technology, commerce, and information. It acts as a global benchmark, playing a crucial role as a gateway for the introduction of advanced foreign technologies and an important platform for international trade.
In order to maximize the impact and effectiveness of its participation in this exhibition, WEGO Medical proactively engaged with both new and existing partners across its six overseas business centers and four major product lines three months prior to MEDICA. Invitations were extended to interested partners to visit WEGO’s booth at MEDICA, providing them with an opportunity to gain in-depth insights into WEGO’s products and healthcare system solutions. This initiative aimed to facilitate discussions on potential future collaborations and directions.
“Cutting-edge Technology, Medical Leadership” – WEGO Medical’s Dazzling Performance at the MEDICA Exhibition
MEDICA in Germany is the world’s largest exhibition for hospitals and medical equipment, serving as an international event that integrates technology, commerce, and information. It acts as a global benchmark, playing a crucial role as a gateway for the introduction of advanced foreign technologies and an important platform for international trade.
In order to maximize the impact and effectiveness of its participation in this exhibition, WEGO Medical proactively engaged with both new and existing partners across its six overseas business centers and four major product lines three months prior to MEDICA. Invitations were extended to interested partners to visit WEGO’s booth at MEDICA, providing them with an opportunity to gain in-depth insights into WEGO’s products and healthcare system solutions. This initiative aimed to facilitate discussions on potential future collaborations and directions.
The booth construction for WEGO at this exhibition was undertaken by the newly established WEGO Germany branch, providing a global perspective to showcase WEGO’s culture and products at MEDICA in a brand-new light. As a ‘old friend’ of MEDICA, WEGO Overseas presented six major series comprising over a hundred types of medical products, including those in specialized fields such as hemodialysis and orthopedics, offering a comprehensive insight into WEGO’s offerings to exhibition attendees.
During the exhibition, attendees from various countries and regions flocked to visit WEGO’s booth. In just four days, nearly 200 new and existing exhibitors were received. The WEGO overseas team engaged in in-depth discussions with them, listening to voices from the global medical industry, showcasing WEGO’s products crafted under the “WEGO Made” philosophy, and introducing the essence of WEGO’s culture. Simultaneously, through exchanges with companies globally renowned for cutting-edge product technologies, WEGO gained insights into and kept abreast of the latest trends in the medical industry.
As a medical device company selected among the Top 500 Chinese Enterprises, WEGO is committed to continuing its deep involvement in the medical industry, upholding the belief in “unwavering focus on the medical field.” WEGO aims to consolidate resources and develop a three-in-one business layout covering “medical industry, medical commerce, and medical services.” Focusing on customer needs, WEGO strives to provide comprehensive medical system solutions for its clients.
This international exchange has once again elevated WEGO’s global visibility and laid a solid foundation for further expansion into the international market. In recent years, by gradually establishing a presence on overseas platforms and steadfastly pursuing product quality, WEGO has gained favor and recognition in the global medical market. WEGO has consistently embraced a strategic layout of “cultivating the domestic market while accelerating overseas development,” expediting the globalization of product technology and production sales. The company has anchored itself in cutting-edge international products and advanced technologies, increased investment and acquisition efforts, expanded precision supply chain construction overseas, and crafted a global development model.
Since the establishment of WEGO Overseas Management Group this year, there has been increased attention on overseas markets, resource integration, and the construction of overseas platforms, further accelerating WEGO Group’s global processes. Its business now spans over 100 countries and regions worldwide.
Through MEDICA, we witnessed the innovation in the healthcare industry and the creative advancements in medical product technology. WEGO Overseas will continue to implement WEGO Group’s development strategy of the “three transformations.” Through a global sales network, collaboration with partners worldwide, and the joint efforts of numerous experts, WEGO aims to bring more comprehensive “WEGO Made” medical system solutions to the international stage. This commitment seeks to make a greater contribution to the development of the global healthcare industry.
